Leave it to Southern California’s floriculture industry to cultivate and support a trade publication that’s as engaging as it is timely and informative. But that’s precisely what Bloomin’ News is, and has been, for over 60 years. Published quarterly, Bloomin’ News regularly serves up its own down-to-earth take on industry news and topics to more than 5,000 growers, wholesalers, vendors, retail florists, designers, event and wedding planners. Amazingly, this popular publication covers local, regional and even global happenings, while also keeping the industry connected to its past, present and future.
From basic flowers like stock, larkspur and Queen Anne’s Lace to more exotic blooms, craspedia and others traditionally from Australia and New Zealand, Ocean View Flowers grows products with an eye to environmental responsibility…
The floral industry used to rely on traditional marketing techniques to grow their business
and expand their clientele.
If you’ve been down Sunset Boulevard any time in the last century, chances are you’ve seen Parisian Florist.